What are the secrets of a great Instagram video post?



Creating a great Instagram video post

With plenty of content available, it might seem difficult to understand what makes a great Instagram video post that will get a lot of views, likes, comments and evetually shares.

There are plenty of contradictory information on Internet: edit your video this way or that way, put this kind of hashtags, create a longer or shorter description... It is nearly impossible to find what works!

Therefore, we asked the community for their advice on the question: what was their best performing video post, and why in their opinion was it so successful? Their answers might surprise you.

For our travel account, our most viewed video was a shot of a geyser eruption in New Zealand. Why was it more sucessful than other videos, and than most of our other  Instagram picture post ‌  on the same account? Hard to tell... but other experts might have great advice for you!

What was your best Instagram video post? Why was it so good, how did you get so much likes / comments?

Laura Reid: a super unique museum in Tokyo

The future of Instagram is focused on video as it's more visually appealing than just a photo. With being a travel videographer I get the opportunity to visit some of the coolest exhibits from around the world. When I went to the  BorderLess ‌  museum in Tokyo it took my breath away. As you walk through the rooms you experience a visual journey and the video on Instagram shows ff just that. Through my video I was able to take my viewers with me through this magical museum. One of my favorite parts of the video has to be the shots in the 'lamp room' which is featured right at the beginning of the video. This museum was amazing and I was so lucky to be able to capture all that in my video.

Laura Reid is a travel and lifestyle creator from Vancouver, Canada. She travels all over the world documenting her trips and teaching others how to travel specific destinations efficiently. She specialized in cinematic video and has 367,000+ followers across her platforms.
Laura Reid is a travel and lifestyle creator from Vancouver, Canada. She travels all over the world documenting her trips and teaching others how to travel specific destinations efficiently. She specialized in cinematic video and has 367,000+ followers across her platforms.
Laura Reid: a super unique museum in Tokyo video on Instagram

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